Travel Portland Beerbook.
If Portland is where beer goes to school, we never want to graduate.
For Wieden + Kennedy, I concepted, helped design, and wrote copy for a zine for Travel Portland, highlighting local breweries. I assigned each brewery a high school type, and wrote profiles of each. Leo Zarosinksi illustrated. Scroll through below or see larger images here.
Introducing a new way to Amazon.
To introduce Amazon's new pickup service in major cities, I created and wrote out-of-home executions and broadcast scripts for a breezy, irreverent campaign about what to do when you really need that Snuggie and Target is too far away. Scroll through below.
Fun with breast feeding.
For the 3% Conference, I concepted and wrote themed signage for the breast feeding/pumping room.
Celebrate the fail
For Thermo Fisher Scientific, I concepted and wrote a campaign about the lifeblood of science: continued failing and constant questioning. This campaign was designed to develop brand affinity for the scientific equipment retailer among their notoriously suspicious audience of laboratory researchers and scientists. Scroll below for more and watch the manifesto video.
Google banner campaign
For Google, I created a banner, pre-roll, and gif campaign outlining the features of G Suite. This campaign was a continuation of the previous year's launch, and I worked within specific guidelines and parameters to write and help design this iteration.
As the copywriter on Huge's Tinder social AOR team, I WROTE social posts for Tinder's Instagram, Twitter, and Facebook.
